Target Audience

In the past few decades, film has been regarded as the most representative and the most acceptable mass art forms by the public because of the development of the screening technologies and the emergence of the movie cinemas. According to the demographic from “Screen Australia” cinema attendance was not only popular among people aged 14-24 but also with the 50+ year olds. Therefore, the primary target audiences will be people who love film in all age groups.

 

 

 

The content of “The Art of Moving Image” is not only professional film review and film recommendation but also all the perspective of film making which including the knowledge of pre-production and post-production for the film making. So, the secondary target audiences are the people who love watching film and have the potential to get into the film industry or want to deeply understand the film processing such as soundtrack, camera moving and editing skills.  

Reference List

Screen Australia 2019, Cinema Audience Attendance Patterns by Age, viewed 1 April 2019. <https://www.screenaustralia.gov.au/fact-finders/cinema/audiences/attendance-patterns/by-age>